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The client is a large food retailer, which had a small base of existing leads.
The goal is to collect contacts for the base, as wll as brand awareness.
In order to achieve the primary goal of collecting more leads, we organized a one-month activation quiz.
The campaign was sponsored on social networks, the budget for the campaign was 2800 euros.
In addition to basic information such as first and last name, phone number and e-mail address, the participants were also asked segmentation questions about their shopping habits.
The number of unique contacts who played the quiz
Duration of the quiz
Budget
NOTE: In the future, the rest of collected leads will also be converted!
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